Studio Dumbar/DEPT® is an international branding agency specialised in visual identity and communication design. They are the creative initiators behind DEMO and producer of the festival. Studio Dumbar/DEPT® designed the website and all promotional material.

Global is market leader within the (Digital) Out-of-Home industry and offers advertisers the opportunity to advertise on the streets, in supermarkets, shopping malls and at petrol stations. Global brings brands and target groups together.

JCDecaux is the worldwide market leader in outdoor advertising and urban furniture.

RET N.V. is the dynamic public transport company of the Rotterdam metropolitan region.

Schiphol Media is part of the Royal Schiphol Group and is responsible for the development and exploitation of all media on the Schiphol grounds; from the masts along the motorway to the media in the terminal.

NS Stations is building a network of high-quality digital screens at train stations.

Hillenaar Outdoor is one of the largest out-of-home providers in the Netherlands and focuses entirely on digital advertising masts.

Ocean fills a unique position in the Out of Home (OOH) advertising landscape, specialising only in digital, super-premium and globally iconic screen locations.

By transforming windows into a transparent video screen, VideowindoW creates a whole new media platform.


The Pictoright Fund aims to support a solid professional and knowledge base for image makers from the disciplines represented by Pictoright; design/illustration, photography and fine art.

Media partners

WeTransfer makes tools to move ideas. Founded in 2009 in Amsterdam as a simple, well-designed file sharing service for the creative community, WeTransfer has grown to include tools that scale across the creative spectrum.

Software partners

Created by animators, for animators — Cavalry makes 2d animation smarter, easier and faster to produce.

And you too!

We’re still looking for supporters, so if you’d like to get involved, we would love to hear from you. From becoming a sponsor or volunteering on the day or even adding something brilliant we might need but are not yet aware of, there are many ways you can take part.